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Date: 5 Feb 2026
Location: Jeddah, SA
Company: Abdul Latif Jameel Company Limited
Abdul Latif Jameel comprises diversified businesses with deep roots in the Middle East, North Africa, and Turkey (MENAT region). Strong networks and long-established relationships make us a powerful partner, opening doors for those who want to do business in the region.
Our businesses represent some of the world’s leading brands, earning us their trust and building long-lasting and mutually beneficial relationships. Our commitment to anticipate and support our partners’ needs has driven our success.
From our modest beginnings 75 years ago as a small trading business and then a Toyota distributorship in Jeddah, Saudi Arabia, we have established an extensive operations infrastructure, built the largest vehicle distribution network in Saudi Arabia, and, along the way, we have accumulated comprehensive automotive expertise throughout the region.
Applying our vast experience in the automotive sector, we’ve used our expertise and operations infrastructure to diversify into new sectors that contribute to the ‘infrastructure of life’ in the MENAT region.
Financial Job Dimensions
Degree of supervision
General supervision over operational activities
Level of Authority
General Authority over daily functional operation
Purpose of the Job
To manage the online/offline advertising responsibilities of the Toyota brand in KSA, responsible for cooperating with the brand communications team in continually enhancing a particular brand image, increasing brand awareness, and providing after-sales support through advertisements, media, point-of sale, partnerships, and relationship marketing. Managing the offline creative and social media agencies with responsibility for both creative strategy development and social media planning
Key Accountabilities: Description
Prepare RFPs & RFAs related to projects/campaigns in alignment with ALJM policies & procedures
Coordinate with an advertising agency in the preparation and execution of media campaigns with the supervision of TMC Management to maintain Toyota's branding image
Ensure the achievement of all projects/campaign objectives mentioned in B&C calendar
Working in partnership with TMO team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-¬facing communications, including print,
digital, and video assets
Key Accountabilities: Performance Indicators
No. of submitting RFP’s & RFA’s in comparison with events and period of preparations.
No. of Targeted Campaigns
% of achievement out of the calendar
No. of Challenges and complains from other depts.
Major Activities
Manage the advertising and communication activities for Toyota brand and models by reviewing requests and feedback from the products team and the ongoing communication campaigns
Manage the internal and external communications and conduct monthly campaigns planning activities to monitor sales and marketing activities on a regular basis
Attends department Work-In-Progress regular meetings to review and plan standard communication campaigns, advertising, integration of all communication and promotional activities, and budget updates
Participate in building brand & Communication calendar in alignment with TMO objectives
Participate in communication with MECAD through biweekly meeting
Conceptualize and execute multi-channel campaigns across the prospect and guest lifecycle, ensuring the alignment of communications and messaging across all channel
Identify the effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly
Create innovative ways/ideas to achieve TMO objectives
Job Context
The job requires strong knowledge of principles and methods for showing, promoting, and selling products or services
The job requires advanced knowledge of marketing strategy and tactics, product demonstration, advertising techniques, and media campaigns
The job holder has a direct impact on managing the preparation and execution of different types of campaigns with advertising agencies
Framework, Boundaries & Decision Making Authority
The job holder is responsible for preparing projects and campaigns RFP’s/RFA’s in alignment with ALJM policies & procedures
The job holder has the authority to approve/decline a marketing agencies proposal based on ALJM policies & procedures
Organizational / Functional Strategic Focus
The job holder has a crucial strategic role in leading Toyota brand communication
The job has a crucial supporting role in ensuring the developing and enhancing a strong Toyota brand and image
The job holder has a strategic role in developing and monitoring the team while developing a succession plan within the department
Minimum Qualifications
Bachelor’s Degree in Marketing or Business
Minimum Experience
8 Years in related field
Job-Specific Skills
Time Management, Management of Personnel Resources, Monitoring and Implementation Active Learning, Stress Tolerance, Achievement/Effort, Awareness and Problem-Solving Skill Problem Sensitivity, Deductive Reasoning, Good knowledge of different business functions
Strong leadership qualities
Languages
English / Arabic
Special Certifications / Membership
Professional certificate in Marketing
Competencies
Why Work for Us?
With a truly international footprint and more than three quarters of a century of commercial success behind us, we are today, not only a leading employer across the Middle East, North Africa and Turkey (MENAT) region, but also offer exciting opportunities worldwide, from Chile to Japan, from the UK to Australia.
Our values guide the way we work with our business partners, within our communities, and with each other.
Through Respect, Innovation, a Pioneering Spirit, and Empowerment, we are proud of our culture which sees ideas blossom, people thrive and successes flourish.
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